Millions of people are affected by natural disasters every year. WaterBox was founded as a way to solve the problem of clean drinking water after disaster strikes.
We worked with the WaterBox team to create the product branding and design systems for the company. The unique logo mark is adaptable and works within the product designs, printed materials and all digital designs.
The WaterBox logo is a simple design that emulates a stamp-type shape. Since the logo will essentially be stamped into metal we chose to keep the logo design simple but recognizable.
Understanding the impact of natural disasters is a critical reason for the creation of WaterBox. The infographic provides a clear way to understand the statistics and scale of such disasters.
This photo shows the product prototype of the Waterbox. Critical safety information is presented alongside the branding in a utilitarian format. Simplicity was the best solution.
As part of our creative process we considered the product branding across many different formats. The simplistic design allows for versatility and helps readability when the mark is stamped into the physical product.
As a new company it was important to create a simple and usable website that explains more about the company and their mission. The website incorporates video assets, infographics and detailed information about the WaterBox.