Project Type // Service Industry
Branding and Design for a Craft Distillery
When we were approached by the founder of a new distillery based in Kentucky, we jumped at the opportunity to create the company's branding and design systems.
The creation of Kentucky bourbon is craft process that involves a lot of skill and practice. We partnered with Ravens Crest to help establish their brand and bring the company mission to life.
Concepting and Research
Ravens are mythical animals. So many stories and legends are based around these mysterious birds. We were tasked with creating a stylized design based on a raven in flight. We explored many types of illustrations and concepts in the early stages of the branding process.
Branding for a Craft Distillery
After lots of exploration we landed on a logo concept that spoke to the company's values and excited the founder. The stylized raven is flying in for a kill, or perhaps a taste of whiskey. The font pairing emulates vintage whiskey labels.
Merchandise Design for the Craft Brand
As part of the grand opening (happening in 2025), we created designs for a variety of merchandise. The distillery will be based on a large farm in Kentucky with a gift shop offering branded mementos for bourbon connoisseurs.
A New Whiskey Brand is Coming Soon
The artisanal craft distillery is flying under the radar at the moment, but expect it to land soon. We can't wait to see the products created by these artisan distillers.
