Do you really exist without an online presence? Your established business or startup needs a website since modern technology has ultimately changed the way business is conducted. Consumers have adapted to the digital age, so it’s time for you too. It’s important to know the many advantages of having a website and how it can take your business to the next level.
97 percent of consumers go online to find a local business (bluecorona), so you better have a website for those consumers to visit. Consumers will find you more professional, and it’s been proven that a company can make almost 4 times as much revenue with an online presence. 30 percent of consumers won’t even consider you if you don’t exist online. (bluecorona) Since the majority of consumers use websites to locate and engage with a business, you’re losing revenue and customers if you simply can’t be searched.
Just because your industry isn’t online doesn’t mean you don’t need a website. Your website is used to let a consumer know what type of business you are, what you offer, where you’re located, and why you’re better than the competition. It also provides them with more ways to contact you, because we’re way passed using the yellow pages. 75 percent of consumers also make their first judgments about a company based on their web design. (bluecorona) So not only should you have a website, but it should be visually appealing and easy to navigate. This lets the consumer know that you’re professional, you’re with the times, and they don’t need to have any difficulty obtaining basic information about you. This also means that any questions that the consumer has about your company should be quickly answered on your website.
Having a website for your business is crucial and could be the catalyst to your success. If you’re still contemplating the decision, think about how it can be free or extremely cheap just to start your website. You’ll probably realize it’s better to have a website than to be unaccounted for. So try it for yourself and reap the rewards of the web!